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Post by wirewiper on Jan 12, 2023 9:03:42 GMT
National Express Group has consolidated its Leisure and Touring activity into a single brand name, Touromo*. This brings together seven different brands from Lucketts Group and Stewarts Group, both owned by National Express Group. Departures will be from the Midlands and Southern England initially. A website has been launched and a television advertising campaign will begin in February. www.touromo.com/about-us/ * yes, I don't like it either. |
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Post by wirewiper on Jan 12, 2023 15:16:47 GMT
National Express Group has consolidated its Leisure and Touring activity into a single brand name, Touromo*. This brings together seven different brands from Lucketts Group and Stewarts Group, both owned by National Express Group. Departures will be from the Midlands and Southern England initially. A website has been launched and a television advertising campaign will begin in February. www.touromo.com/about-us/ * yes, I don't like it either.RouteOne magazine has covered the launch of the new operation. Quote from the article: The Touromo proposition consists of what are described as “high-quality short breaks and special interest day trips” in the UK and Europe. Departures will initially be from the Midlands and the South of England, with door-to-door service to be offered in some areas.
"Touromo captures the coach holiday and day trip work of Coliseum Coaches, Lucketts Travel, Mortons Travel, Solent Tours, Stewarts Tours, Woods Tours and Worthing Coaches, but Managing Director John Boughton says that “ambitious plans” are already in place to enable the brand to “operate on a national scale.”
www.route-one.net/coach/national-express-targets-coach-tourism-with-touromo/
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